A great study was released last week by the American Association of Wine Economist about the validity of wine competitions. Great reading and very interesting to find that competitions are very unreliable according to their study. Steve Heimoff has written a great “summary” on the topic on his blog that is a must read for those of you that are interested. If you don’t have time to read it all, let me bullet point the main bits:
- Wine competitions are found to be unreliable by the AAWE – not news to me, sometimes you get a gold, sometimes you get nothing…
- Wine competitions are unreliable because humans are unreliable – I knew that as well, my taste changes everyday and sometimes several times a day.
- This raises the question of wine reviewers in general though what can you do about it?
- This raises the question about the use of wine scores and accolades by the wine trade and the consumer – I won’t venture there because I get upset too fast on this.
Fun topic, isn’t it?